A new report by Juniper Research, "Mobile Data Offload & Onload: Wi-Fi, Small Cell & Carrier-grade Strategies 2012-2017", estimates 90,000 Petabytes of broadband traffic data, an equivalent of almost 42 quadrillion tweets or approximately 7 billion Blu-ray movies, to be generated from Smartphones, Featurephones and Tablets by 2007. The report also says that 60% of the traffic will be offloaded to WiFi network in the same period.
"The trend will continue and operators will make use of more integrated units of Wi-Fi and small cells. In the case of indoor cells, where most usage happens, you effectively have Wi-Fi as the pioneer and are in many ways the leader in this area. Small cells are indeed becoming a part of it”, added report author Nitin Bhas.”
Key Findings
“...despite 2012 being a breakthrough year for 4G LTE, operators will still need offloading technologies such as Wi-Fi & Small cells to augment 4G networks..”".....mobile network operators are beginning to build out networks based on public access small cells and that has had a big effect on the offload ecosystem"
"Notebooks and eReaders will onload over 20% of their data traffic to the mobile networks in 2013"
"North America and Western Europe will have the highest offload factor throughout the forecast period"