The mobile payments company Fortumo has launched its global Messaging Platform, enhancing its carrier bundling and direct carrier billing solutions.
The platform enables merchants to now reach consumers through messaging in more than 100 countries.
Fortumo’s Messaging Platform gives merchants a global communication channel to their customers for authentication (2FA), payment notifications and reminders as well as promotional messaging.
Key features of the Messaging Platform include:
- Turnkey launch capability of worldwide SMS messaging
- Can be used stand-alone, or combined with bundling and payment solutions
- Direct connectivity to carriers for high speeds and deliverability
- Pay-as-you-go model with no fixed budget or upfront payments required
Andrei Dementjev, COO, Fortumo
Running a successful digital business has a clear formula: acquire users, convert them into paying customers and retain them for incremental revenue. Bundling, payments or messaging alone is not sufficient, but combining the three capabilities means it’s easier for our merchants to solve the equation.