Leading operators in Australia, Telstra and Vodafone on Monday announced the launch of mobile plans with unlimited data.
Last month, Optus reintroduced its unlimited mobile data plan for $60 per month after its initial launch in March. Optus limits speeds for video streaming on its unlimited plans at 1.5Mbps.
Telstra's 'Endless Data BYO' plan which is priced at $69 per month on a 12 month comes with unlimited data, including 40GB of data at uncapped speeds followed by peace of mind data capped at 1.5Mbps for the remainder of the month.
Telstra said the speed of 1.5Mbps is fast enough to stream video in standard definition, listen to music, browse the web and access social media. The plan also comes with unlimited talk, text and MMS to standard Australian numbers plus exclusive extras available to Telstra mobile customers – including unlimited Wi-Fi data at more than one million Telstra Air hotspots around Australia.
Vicki Brady, Group Executive, Telstra Consumer & Small Business
We know how important it is to our customers that they can access the fastest speeds available to them on our network. That’s why our unlimited plan comes with 40GB of data to enjoy at uncapped speeds, unlimited sports action, and then data capped at 1.5Mbps to get customers through the month if they need it.
Vodafone
Vodafone’s Unlimited Plans available at three monthly price points – $60, $80 and $100 – include unlimited standard national talk and text along with 40GB, 70GB and 120GB of data respectively at Vodafone’s normal network speeds, followed by unlimited data to use in Australia at speeds of up to 1.5Mbps.
Vodafone said it changed the game last year by introducing no lock-in Red plans allowing people to choose a handset that suits them best over a 12, 24 or 36 month payment term.
Ben McIntosh, Vodafone's Consumer Business Unit, Director
The explosion of mobile streaming, across not only entertainment but education and social networking, means that what one person needs from their mobile service is vastly different to the next.
