Tango Telecom, the leading provider of Data Monetization Solutions for evolving mobile networks, Wednesday launched its Digital Content Charging solution. The solution is designed to enable new revenue streams for operators by driving a significant increase in the demand for digital content as it removes the need for users to own a credit/debit card or to register personal details with unknown merchants. Digital Content Charging is a key use case of the Tango Telecom Data Retail Engine (Tango DRE).
According to Tango Telecom, the solution enables quick, easy and secure purchase of games, movies, music, eBooks and other third party services. It allows subscribers to securely purchase apps, digital content and 3rd party services from their devices and charge them in real-time to their prepaid balances or to their postpaid bills.
In addition, the solution offers advanced rating and settlement features, enables the quick adaptation of networks and eliminates the challenges of 3rd party vendor management, revenue leakage and fraud windows.
Mayoor Mahendra, CCO, Tango Telecom
We place the operator firmly at the centre of the mobile payment value chain and allow them to successfully monetise the demand for content and services. We look forward to the roll out of other advanced use cases such as Subsidised Data Access and Dynamic Pricing powered by our market leading Tango DRE.
